Pure color
Color that’s true all the way through
The carpet we sell is DreamWeaver carpet, made by Engineered Floors. It is woven from PureColor® fiber, which is solution-dyed — the colour is added to the fiber itself as it is made, rather than applied to finished yarn afterwards. PureColor® and DreamWeaver are trademarks of Engineered Floors.
traditional dyeing
Dye is applied to the yarn after it has been spun.
PureColor® by Engineered Floors
The colour is added to the fiber itself as it is made, so it runs all the way through.
PureColor® benefits, as described by Engineered Floors
Stain Resistance
Shrugs off tough stains like coffee, red wine, chocolate, and ketchup
Cleanability
Safe to clean – even with a bleach solution
Fade Resistance
Stands up to prolonged sunlight day-in and day-out
Color Consistency
True color goes all the way through the fiber
Soil Protection
Exclusive anti-soil solution repels dirt from every fiber
PureColor® Technology
PureColor® is Engineered Floors’ solution-dyed fiber technology, used across the DreamWeaver carpet ranges we stock. For the manufacturer’s full description of how PureColor performs, and for warranty information, see Engineered Floors’ PureColor page.
Questions about which carpet suits your room? Talk to us — we can walk you through the ranges we stock.
32%
Less energy
42%
less greenhouse gasses
87%
less water
Made in the USA
